Frequently Asked Questions

Yes. MagTag® devices are certified under Apple’s MFi (Made for iPhone/iPad) program specifically for the Find My network. That means the hardware, firmware and behaviour have been tested against Apple’s standards for safety, compatibility and performance. Our approval includes authorisation for over one million devices, so you are not buying an unapproved clone or rebadged generic tag.

MagTag® uses Bluetooth Low Energy (BLE) to broadcast an encrypted identifier. When any nearby iPhone, iPad or Mac running Find My detects the MagTag®, it securely forwards its own GPS-derived location to Apple’s servers. Apple then updates the item’s position in your Find My app.

Your own iPhone does not “do the tracking” in isolation. It is simply the viewer. The real work is done by over 2 billion other Apple devices that happen to pass within Bluetooth range of your MagTag®. You see the final result as a location update in the Find My app.

Apple’s anti-stalking logic promptly generates an “Item Detected Near You” notification on someone else’s iPhone if an airtag is travelling with them for an extended period. AirTag uses Apple’s U1 Ultra-Wideband chip and proximity data, so these alerts can appear quickly.

MagTag® does not use the U1 chip. It relies on BLE under Apple’s Find My Accessory program. Because Apple receives fewer precise proximity data points, the system generally needs more time to decide that an item is “travelling with” someone. In real-world use this often means a delayed notification window of up to 24 hours, making MagTag® more discreet and better suited to asset recovery.

Location updates happen whenever another Apple device comes within Bluetooth range and successfully relays the update. In practice:
– In dense urban areas (shopping centres, suburbs, city traffic), updates can be frequent, often around every 10–15 minutes.
– In regional or remote areas, updates may be less frequent and depend on passing vehicles or people carrying Apple devices.
– If the MagTag® is stationary in an area with very few Apple devices, the last known location may remain until a new device comes near it.

Yes. Apple requires iCloud and Find My to be enabled for all Find My accessories to function. iCloud handles the secure relay of location data through Apple’s network. Find My is pre-installed and free on all compatible Apple devices.

MagTag® relies on Apple’s global Find My network, which uses nearby iPhones to securely relay the location of your MagTag back to you. This means performance depends on how many active iPhones pass within range of your device.

In rural or isolated regions, there are naturally fewer iPhones moving around, so location updates will be less frequent. This is the exact same limitation that affects GPS trackers, which rely on mobile coverage to transmit their locations. Both systems need network connectivity somewhere along the chain to deliver updates to your phone.

If you are expecting constant, high-frequency updates within a low-population area, MagTag® is not the right choice for that specific use case. However, if your asset leaves the property — even by a small distance — the moment it encounters other iPhones or mobile coverage, tracking resumes normally and you’ll receive the updated location.

MagTag® excels for long-distance recovery, theft situations, and anywhere with reasonable movement of iPhones. But if you only want to track something within a remote property with no passing devices or network presence, you should not purchase a MagTag for that purpose.

MagTag® provides periodic location updates driven by the density and movement of nearby Apple devices. This makes it ideal for long-range recovery of lost or stolen items, not live turn-by-turn tracking.

MagTag® is not designed for fleet management. Apple places limits on how many items can be tracked under one Apple ID (up to 32 items), and the Find My system is not built for commercial, multi-vehicle tracking environments.

If you place MagTag® units across a fleet, your drivers will eventually receive an “item detected moving with you” notification on their iPhones. This is built into Apple’s anti-stalking protection and cannot be disabled. For any vehicle with a regular driver, this makes ongoing fleet tracking unreliable and impractical.

MagTag® is built for:
Recovery of stolen assets.
Personal asset tracking.
Situations where you need the Apple Find My network for global recovery.

If you have a company vehicle with a single regular driver who uses an iPhone, you can share the MagTag® with them so they don’t receive unwanted alerts. But outside of that narrow scenario, MagTag® should not be used as a fleet management solution.

GPS jammers target signals coming from GPS satellites. MagTag® does not use GPS directly. It relies on Bluetooth and the Find My network instead, so a GPS jammer will not disable MagTag® in the same way it can disable traditional GPS trackers. As long as there are Apple devices around that are not themselves blocked from normal operation, MagTag® can still report its location.

No. MagTag® does not use a SIM, mobile data plan, or any ongoing subscription. All communication goes through nearby Apple devices and Apple’s own infrastructure. Once purchased and activated, you can use MagTag® with the Find My app with no recurring fees.

MagTag® V3.0 is IP67-rated waterproof. It is designed to tolerate rain, splashes and temporary immersion under normal conditions. For extreme or long-term exposure (for example, permanent external mounting on marine equipment), using an additional protective housing is recommended to protect against mechanical damage and environmental abuse rather than basic water ingress.

All version MagTag's are compatible with most, not all, AirTag cases on the market. MagTag's are an additional 1mm larger in diameter and thickness than Apple Airtags. All MagTag® accessory cases are also designed to accept Apple AirTag.

You can add up to 32 MagTag® devices (and other Find My accessories combined) per Apple ID/device limit in the Find My app. A single MagTag® can only be linked to one Apple ID at a time. To move it to another device or owner, you must first remove it from the original Apple ID in the Find My app.

Yes. Within the Find My app you can share access to a MagTag® with another Apple user. This is useful in situations such as shared vehicles, family assets or parents wanting visibility on a child’s school bag or bike.

When a dog is at home on your property, especially in a large yard with few neighbours, it may not be near many Apple devices. Updates will be infrequent because there is nothing to relay the signal.
If the dog escapes and moves through streets, parks or populated areas, the number of nearby Apple devices increases dramatically. As it passes other iPhones, the MagTag® will begin updating frequently through the Find My network, which is when it becomes useful for recovery.

MagTag® V3.0 ships with a high-quality Maxell CR2032 lithium coin cell. Battery life depends entirely on how often the device encounters Apple devices and transmits:
– In high-traffic environments (for example, on a child who is constantly around crowds and devices), the tag may connect very frequently and the battery life will be shorter.
– On equipment stored in a remote location that rarely passes iPhones, the tag may connect infrequently and battery life can extend significantly.

Checking the battery level in the Find My app and replacing the cell with a quality branded CR2032 when low will give the most consistent performance.

Yes. The MagTag® battery cover is designed to comply with international safety standards for button-cell access. The cover is intentionally firm and requires deliberate effort to open, helping prevent small children from accessing the battery. Always follow the replacement instructions provided in the setup information to safely remove and reinstall the cover.

Yes. MagTag® includes an audio alert that can be triggered from the Find My app. Unlike AirTag, which has a louder chime tuned for finding keys around the house, MagTag’s sound is more discreet. It is primarily intended to help you identify a specific device when you have several in use, rather than for close-range, room-by-room searching.

No. MagTag® does not use Apple’s Ultra-Wideband proximity system and therefore does not provide the on-screen directional arrow you see with AirTag on supported iPhones. MagTag® is optimised for discreet, long-range recovery and asset protection, not indoor precision locating. The combination of periodic location updates plus a moderate audio alert is better suited to vehicles, equipment and larger assets.

There are devices online that may look similar to MagTag®, including older-generation units sold under different names or completely unrelated clones. Current-generation MagTag® products are sold only through our official websites: MagTag.com.au, MagTag.uk and MagTag.us. For support and warranty, the device must be an authentic MagTag® purchased through an authorised channel.

No. MagTag® is designed exclusively for Apple’s Find My ecosystem and does not support Android devices or third-party tracking apps.

MagTag® does not contain a SIM card and does not connect to the mobile network directly. It uses Bluetooth to communicate with nearby Apple devices. Those Apple devices then use their own internet connection to upload the location into the Apple Find My network. If there is no internet connectivity in an area, nearby Apple devices cannot send the location. The MagTag® will still be broadcasting, but you will not see an update until it encounters an Apple device that has internet access. This is similar to GPS trackers, which also require network access somewhere along the chain.

No. Apple does not provide movement history or route logs for third-party Find My accessories. You will only see the last known location and the time it was last updated. MagTag® is designed for recovery, not detailed trip logging.

Yes. MagTag® works anywhere that Apple’s Find My network exists. If your asset moves through cities, ports, airports or populated areas, nearby iPhones will detect it and update the location. If it goes through remote areas, metal containers or deep inside ships, you will see the last known location until it encounters more Apple devices.

Yes. MagTag® is approved for both carry-on and checked luggage. MagTag® uses a lithium-metal coin cell (CR-series) that contains well under the IATA and airline limits for lithium-metal content. These batteries are classified as low-risk portable electronics and are permitted on all major airlines worldwide.

This makes MagTag® ideal for tracking luggage during travel. It works inside suitcases, backpacks and travel gear, and it will update its location as your bag moves through airports where there are large numbers of iPhones passing by.

MagTag® is also popular for travel because you can share the item through the Find My app. This means the airline can request access to view the live location of your luggage if it goes missing, which can significantly speed up recovery.